When I was trying to decide the order of my blog posts about Blogfest and Idea World, I struggled with what to do first. There were so many great things about the event that I wanted people out there in the blogisfere to know about how was I going to keep it to just one post? Well, obviously I couldn’t (insert happy face).
One theme seemed to resonate throughout the events. Tribe. Community. Be You. Be Authentic. This came through in the speakers, the fitness and the overall feel at the event. It didn’t matter your size, your age, your race or your gender. We were all there to embrace the inner and outer you. To enhance ourselves and those around us. Bloggers, fitness instructors, internet sensations and were all represented.
I can’t really do justice to all the information that was shared with us. Here are my favorite tidbits. Click on the speaker to learn even more!
Petra Kobler: The Perfection Detox: Tame Your Inner Critic, Live Bravely and Unleash Your Joy!
Does striving for perfect bring you joy or suck the life out of you?
It’s not what you look at that matters, but what you see.
Give people (your readers) the ok not to be perfect.
FAIL = First Attempts in Learning FEAR = Face Everything and Rise
Sadie Nardini: How to Make 6 Figures Online While You Sleep – Even If You Aren’t Tech Savy
Make online courses for a passive income.
Video is King. Live is even better.
You can’t help the world if you don’t step forward.
Kristine Beatty: Actionable Analytics: Beyond Your Home Page
You need to know what you want to measure.
Check your Google Analytics frequently because the internet is fluid.
Focus on 3-5 performance indicators.
Site Search tells you exactly what customers are looking for.
GiGi Ashworth: Make Love to the Camera
Bright colors but not a lot of patterns.
Find your niche. What you are most passionate about.
Heidi Powell: Keynote
Be choosy about the brands you associate with.
Show you care.
Be unapologetically you.
Comparison is the thief of joy. The grass may be greener on the other side, because it is fake.
Stay in your own damn lame. Don’t look at the person in the other lane.
Write, share and act as if a million people are watching.
Just say no. Leave your plate clear for what is right!
Don’t do anything for the money, do it for the passion.
Chantal Brodrick: The Power of Podcasts
You can’t be anyone else.
Be who you are, not who you think you should be.
Be clear in your messaging.
Amanda Vogel: #Fitspiration
Watch what you are posting vs. what you would say to a client.
What are the hashtags you use and does it share your content message.
Sexualized photos in fitness were rated less attractive and less competent.
Active posts, showing people smiling and laughing and in community.
If you don’t know this about me, I love taking photos. I can’t express completely in words, the feeling of being included in this amazing group. They are my tribe. They are composed of bloggers, influencers, entrepreneurs. We laugh, we hug, we share. You can be loud or you can be quiet. You can be just starting out or be in the industry for 25 years. Still learning how to capture your content or that perfect workout routine? No worries, you have a tribe that will encourage, support and guide you along the way.
Competition goes out the window in favor of community. Visiting a new area? Ask your tribe members and they will probably join you.
While at Blogfest, I met women I had been following on IG, to find that they were as real and genuine as their posts. It reminded me that we are all on this journey together. We could tear each other apart or we could lift one another up.
I’m all for inspiring and empowering the people around me. I will let my photos finish this story, because how do you really describe these fantastic days? With joy, smiles, laughter and community.